In my last post titled “Blogging For Beginners 4 Crucial Must Know’s“, I was narrowing in on getting your blog up and running. We touched on WordPress blogging platform, domain name, hosting, and your theme. I also promised some fun plugins to get your site up and functioning at its best.
Before we go down that path, let’s take a look at the Content Marketing Industry. The industry itself has been around for over 100 years. It’s been somewhat of a staple in the marketer’s toolbox for ages. Those that say it’s just a buzzword, well this is for you…
Still contemplating that the content marketing industry is just a buzzword?
Your blog will leverage the power of content to build trust, earn customers and add value. Content Marketing takes a consistent effort overtime. But this is what will build your business asset. In the Content Marketing Industry, content is king. Read more on What is Content Marketing?
“The search engines LOVE it, and if done right, you’re readers will LOVE it. It’s a way for you to create raving fans that will keep coming to your website or blog over and over again”.
Check out this short training video on Content Marketing Blueprint. It’s just a taste of what is offered inside the Global Leadership Max Community.
Training Video: Content Marketing Industry
Now for my top 5 plugins when entering the Content Marketing Industry:
By the way, plugins are basically tools to extend the functionality of WordPress. There are so many to chose from, some free and some paid plugins. Your essential plugins when creating your website are:
1. Wordpress database backup. (free) On-demand backup of your WordPress database. If you don’t think this is important..wait until you need it. It happened to me and I had to re-create a website from scratch…ugh.
2. Askimet & Growmap Anti Spambot Plugin. (free) Both are anti spam. Askimet comes with wordpress. It protects your blog from comment and trackback spam. G.A.S.P takes it a step further. It is a very simple plugin that adds a client side generated checkbox to the comment form requesting that the user clicks it to prove they’re not a spammer. Bots won’t see it so their spam comment will be discarded.
3. Google Analytics (free) Here’s a quick video that explains everything you need to know about ”Google Analytics for WordPress Introduction”
4. a. Wordpress SEO by yoast (free) The first true all-in-one SEO solution for WordPress, including on-page content analysis, XML sitemaps and much more. Keeps you on track when focusing on a keyword. Take a look: You can see I used the Keyword in my article heading, page title,page url, content, and Meta description .
4. b. Easy WP SEO ($37) some prefer SEO pressor ($47) Just push a button, and Easy WP SEO analyzes your post, page, or custom post type for 23 proven on-page SEO factors. It displays an SEO and keyword density score that reveals how well your content is optimized for the search engines, and provides you with a detailed checklist of suggested SEO tweaks.
Both are essential for search engine optimization. It will help get your blog posts ranked in the search engines. Bottom line it will get your blog post found!
5. Pop up Domination (newest version 3.0 ($77) Target specific pages, and categories for your PopUps to appear. It’ll help you build hyper-targeted lists of people who want what you have. Pop up Domination is optimized for the highest opt-in & conversion rates. When you visited my website the pop up offered you Free Training. Looks like this:
Hope this takes some of the fear out of plugins. They are not so scary and oh so helpful. Please share if you got anything out of this post.